2.9M+
Certificates Issued
Le leader en formation responsable en matière d’alcool depuis 1995
For over 30 years, Smart Serve Ontario has been Ontario’s trusted provider of responsible alcohol sales, service, and delivery training. Approved by the Alcohol and Gaming Commission of Ontario (AGCO), our training has certified more than 2.9 million Ontarians—building safer communities, empowering workers, and supporting the hospitality industry.
Certificates Issued
Free Mental Health
Supports
Of Giving Back
For over 30 years, Smart Serve Ontario has been Ontario’s trusted provider of responsible alcohol sales, service, and delivery training.
Getting certified is simple: Register → Train → Test → Get Certified. Available 24/7 online, in multiple languages, with a 90%+ success rate.
Individual Training – For servers, bartenders, delivery drivers, and retail staff.
The Smart Serve Training Program
Non remboursable, non transférable
Instantly confirm staff certification status.
Access policies, compliance guides, and legal updates.
Track training progress and streamline recertifications.
A charity program improving workplace mental health.
Investing in Ontario’s future workforce.
Partnerships that strengthen public health and safety.
« Understanding and being aware that Smart Serve is providing training and certification on safe service in Ontario gives me peace of mind and confidence that we’re being proactive in creating a safe environment for people to enjoy themselves responsibly. »
« I want to thank Smart Serve Ontario for their partnership, their support and their leadership, advancing awareness and supportive programs that enhance community safety and traffic safety throughout the province of Ontario. »
« Your leadership in promoting responsible servers not only supports the hospitality industry and our guests, but let’s face it, it keeps our communities safe and welcoming. »
« If I had to describe SmartServe in one word, the word that comes to me naturally is empowerment. The tools that the training provides, that the material covers, really helps to empower all of the thousands of hospitality professionals and really give them the confidence to ensure that they’re providing the best service possible, but making sure that they’re doing it in the safest way as well. »
« Your leadership in promoting responsible servers not only supports the hospitality industry and our guests, but let’s face it, it keeps our communities safe and welcoming. »
« If I had to describe SmartServe in one word, the word that comes to me naturally is empowerment. The tools that the training provides, that the material covers, really helps to empower all of the thousands of hospitality professionals and really give them the confidence to ensure that they’re providing the best service possible, but making sure that they’re doing it in the safest way as well. »
Step-by-step guides and best practices.
Quick answers to the most common questions.
Live Support
We are a not-for-profit charity dedicated to safer communities, industry growth, and public good.
Reducing alcohol-related harm through education and prevention.
Providing employers with tools to train and certify staff.
Reinvesting into mental health, student bursaries, and harm-reduction programs.
Smart Serve is more than training—we are a not-for-profit charity dedicated to safer communities, industry growth, and public good.
Free, stigma-free mental health resources for hospitality workers.
Harm-reduction education for Ontario’s post-secondary students.
Supporting high school, college, and university students entering hospitality.
Collaborating with charities, employers, and schools to build a healthier Ontario.
Joignez-vous à des millions d'Ontariens qui sont certifiés, soutenus
et connectés par l'entremise de Smart Serve Ontario.