Smart Serve Ontario is committed to supporting the next generation of hospitality professionals through annual bursaries and scholarships. These awards are designed to empower students pursuing post-secondary education in hospitality-related programs, including hotel and restaurant management, culinary arts, and tourism.

Many of these awards are supported through endowed funds, ensuring ongoing financial assistance to deserving students who are passionate about building careers in Ontario’s hospitality and tourism industry.

Our goal is to encourage and uplift students who have chosen these programs as their professional path, helping them access the resources and opportunities they need to succeed.

Smart Serve currently offers bursaries and awards through the following Ontario colleges and universities:

  • Algonquin College
  • Centennial College
  • Conestoga College
  • Confederation College
  • Fanshawe College
  • Sir Sandford Fleming College
  • La Cité
  • George Brown College
  • Georgian College
  • Humber College
  • Lambton College
  • Loyalist College
  • Niagara College
  • Toronto Metropolitan University
  • University of Guelph
  • Seneca College
  • St. Clair College
  • St. Lawrence College
  • Canadore College
  • Durham College

Students interested in applying for a Smart Serve bursary should contact their school’s financial aid or awards office to learn more about eligibility and application processes.

Our Charity Initiatives

Smart Serve is more than training—we are a not-for-profit charity dedicated to safer communities, industry growth, and public good.

Smart Serve Cares

Smart Serve Cares

Free, stigma-free mental health resources for hospitality workers.

DrinkSmart

DrinkSmart

Harm-reduction education for Ontario’s post-secondary students.

Scholarships & Bursaries

Scholarships & Bursaries

Supporting high school, college, and university students entering hospitality.

Community Partnerships

Community Partnerships

Collaborating with charities, employers, and schools to build a healthier Ontario.